A conversation with Federica Colombo is a whirlwind of pure positivity. Her energy, enthusiasm and smile are contagious. They are superpowers she brings to her job as Team Lead at DLL Italy. “DLL has been my companion for the last 13 years of my life,” says Federica. “A friend who has taken me by the hand and helped me grow step-by-step.”
Leading Sales Support
Federica joined DLL’s Sales Support team in 2012, shortly after earning her Master’s Degree in Language, Culture & International Cooperation at the University of Milan. In 2019, she began a career advancement path from coordinator to various team leadership roles.
In January 2024, she became the Team Lead in Italy for DLL's cross-sector group that combines technology, workplace and healthcare financing solutions. This group leverages expertise and synergies in these areas to serve diverse customer asset financing needs.
“DLL’s a good company”
Today, Federica leads a team of 12: two interns and 10 sales support professionals. They provide operational support such as preparing contracts, ensuring compliance, analyzing data and streamlining processes for DLL’s cross-sector vertical commercial team.
“If we do our work well, customers say ‘DLL’s a good company!’” says Federica. Her job is to guide the team, set and track team and individual goals, support team members and partners in complex situations and continuously improve processes.
Good communication and solutions with a smile
Optimism is central to Frederica’s leadership. “Positivity is my superpower,” she says. “When things go well, great! When anything goes wrong, my mind goes straight to solutions and finding them with a smile. A big part of being effective is being positive together.”
Federica is also a firm believer in the power of good communication. “Our team meets twice a week. It keeps us connected and keeps morale strong. Things work best when people are informed and engaged.”